The project captured Ai tech followers attention from its introduction at a Ted Talk. The talk was mostly a product demo rather than an outline of challenges people have in real life and a solution to make life better. Perhaps that should have been telling for someone to step up and suggest an alternate direction future product discussions should take.
A lot of attention has been given to how the announcement on the 9th was handled, with less on how much the device would impact people’s lives. To not belabor that point, choosing to ask the Ai device the order of and the talking points of the product introduction would have helped sell the device.
A key item that the company is leaning on is that the device/service replaces the mobile phone people carry now. This puts people into a comparison mode of thinking “yea, but can it do this thing I do with my phone”, of course since people are used to looking at their screen they can’t envision another way of getting what they need to support what they normally do by tapping on a touch screen device.
The phrase “Personal Digital Assistant” wasn’t someone saying they were adding features to a phone, it was a device that carried information that a user needed in a small pocket device. Initially a keyboard device, then a pen entry interface and now a finger/gesture device that has onboard information as well they can reach out to the internet for additional services. The PDA was not a better phone than the one people talked with other people though, played snake and had a list of contacts on. The PDA made it possible to look up a wealth of information, have a calendar to plan a day with, and a place to jot down a note. Later, apps and internet connected features were added, soon after, people found their lives were better with a digital assistant and they wanted more.
The Humane Ai Pin is a new way of thinking to get information and have a device to improve a person’s life, but it isn’t a cell phone. There is nearly no one that has a life that allows them to talk only on speaker phone any time they need to make a call and communicate with others. Using only the device, a user would be cut off from ever getting a doctor’s call and update, the need for personal connections and updates is often the reason a phone is carried.
Just a few thoughts of how a Humane Ai Pin could have been shown being a proactive positive impact would have:
- -Saying back a phone number or address someone just gave you is entered into the device’s system to use later via just speaking, no need to take a card to enter later or tap on a screen keyboard.
- -Asking what song is being played, then asking the pin later to play that song heard in the store around noon yesterday.
- -Anytime there is a message coming in, offer if it should be read out loud or shown as a laser text on the users hand seems like it is a day one needed feature but perhaps a fast follow update.
- -Have the pin play a child’s song for the child in the parent’s arms to fall asleep or sing along with. That brings up an interesting thought, I don’t remember it being covered that there are environmental volume changes, the speaker should know the time/location of the user to not have it blast a reminder at the wrong time (whisper mode please).
- -It wasn’t covered, does the device know where it is to give turn by turn directions to get to a meeting?
- -Creating a quick text and sending as a reminder are usual use cases shown by other solutions providers, making it a relatable demo.
- -Will it work as a voice control to home automation? I thought I had seen a similar mention but am not able to find it now. Voice controlling lights is a nice demo, especially if the device is location aware so it is simply “turn on the lights”.
- -Demoing more creative use of reminders and timers like when in a kitchen cooking.
- -Asking the device for information about a person or location while in the car.
- -Reading the summary of an article or meeting notes shared with the user.
- -For fun, asking to divide up a dinner tab amongst the group of people where the bill total is mentioned and people’s names are said too. In a small group, no one would not put their part in if a device just called out how much they owe by saying their name specifically.
- -I’m not providing a list of this one here, but a discussion of all of the information that could be entered and retrieved without the need of a computer and keyboard will make the usability more relatable too.
I look forward to seeing how a bold rethink of information entry and retrieval will be creatively used, but a fast run away from saying a person will be phone less because of the Humane Ai Pin is just going to have people finding all the ways they can’t do things as a reason to not buy.